Our own way

WE KNOW FROM OUR EXPERIENCES THAT…

The first decisions make it or break it

Although the early days are the toughest ones, they set the tone to what comes next. The decisions made during the first or second year of a company set the direction that it will navigate in the following years.

Every startup is a broken company

Early-stage companies look terrible: they don’t have a product, clients, team, and/or money... Every startup is a broken company struggling to survive.

Early-stage companies look terrible: they don’t have a product, clients, team, and/or money... Every startup is a broken company struggling to survive. And we really know that being in that situation is awful!

On the bright side, every amazing company today also looked bad back then. They lacked everything, and even so, they “figured out a way to figure it out”. On the other side, there is no way out of it: in the beginning, the entrepreneur’s routine is almost totally dedicated to dealing with problems. Everything breaks and goes sideways all the time!

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FOR THESE REASONS…

We partner up from Day 1

Our ideal moment to first connect and engage is when the company (in case it even exists) is no more than a blank sheet of paper. We are not looking for rounds, but long-term partnerships with entrepreneurs who live on big_bets and are building the greatest companies of the next generation. We see investment as the crowning of a partnership and not the beginning of it.

A person and an idea. There is nothing more exciting than finding promising entrepreneurs at that stage! We meet new entrepreneurs every day, always hunting the most special ones, who bring a blend of: vision, talent, determination, courage, and magnetism.

Our ideal moment to first connect and engage is when the company (in case it even exists) is no more than a blank sheet of paper. We are not looking for rounds, but long-term partnerships with entrepreneurs who live on big_bets and are building the greatest companies of the next generation. We see investment as the crowning of a partnership and not the beginning of it.

It is a privilege and a great responsibility to participate in the team formation process, product and channels development, first clients and investors attraction, among other aspects in the company's early days, the hardest part in a company's journey.

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We call it what it is

We are straightforward and objective in our feedback, in the most respectful way possible, despite not always being what the entrepreneur would like to hear. We raise the bar and push when we see potential. And we know that our way is not for everyone.

If there’s something that really consumes us, that thing is seeing entrepreneurs wasting their time working on feedback from someone who was afraid to tell them the truth. It ends up drifting entrepreneurs away from the right direction. That is why we are straightforward and objective in our feedback, in the most respectful way possible, despite not always being what the entrepreneur would like to hear.

We raise the bar and push when we see potential. Unfortunately, not everyone handles our way of doing things well. Our way is not for everyone. Who connects with it, loves it. And it is for them that we work every day.

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WE ARE RELENTLESSLY LOOKING FOR…

0-Billion journeys

We exist to fund and support the entrepreneurs who are building the largest companies of the next generation. They are entrepreneurs who really live on big_bets and are on 0-billion journeys.

We see two possible successful paths for those starting out: 0-Billion and 0-Million. Although both start at the same point, taking the 0-Billion path is only possible with the best people and the best decisions. And that's the route we are looking for - the "big_bet" one.

We partner up since Day 1 because we know where the slip-ups happen - the ones that take entrepreneurs off the 0-Billion path and put them on the 0-Million path.

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Hard companies

It may sound counterintuitive, but we are convinced that the bigger the problem the greater the chances of success. That's why we say it's "easier" to make a “hard” company than an “easy” company.

Most startups die because no one cares about them: potential customers, employees and/or investors. The more the company looks like a mission and not simply a business, the greater the chances of success. That's why we say it's "easier" to make a "difficult" company than an "easy" company.

It may sound counterintuitive, but we are convinced that the bigger the problem the greater the chances of success. That's why we say it's "easier" to make a “hard” company than an “easy” company.

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If our way is your way,
we want to meet you.